AI Insights · Timothy · July 2023
Top 5 Personal Finance Budgeting and Planning Apps Performance in Mexico Q2 2023
Explore the performance of the top personal finance apps in Mexico during Q2 2023, including downloads, revenue, and active user trends.
In Q2 2023, the top personal finance budgeting and planning applications on a unified platform in Mexico demonstrated varied performance in terms of downloads, revenue, and active users. Below is a detailed look at the trends for the top 5 apps, based on data from Sensor Tower.
Profuturo Móvil saw a consistent download rate throughout the quarter, peaking at around 18.7K in the final week of March and maintaining an average of 14K to 16K weekly downloads. The app also maintained a robust user base, with weekly active users fluctuating between 109.8K and 126.6K, peaking in the last week of June at 123.6K.
Splitwise experienced a steady increase in weekly revenue, reaching approximately $467 in the final week of June. Weekly downloads varied, with a notable peak of 5.5K in the first week of April. Active users showed a stable trend, averaging around 9K, with a slight increase towards the end of the quarter, peaking at 9.6K.
Banregio maintained a consistent download rate, with numbers ranging from 2.8K to 3.9K weekly downloads. The app's active users hovered around 60K, with a peak of 64.3K in mid-June, indicating a strong and steady user engagement.
Money manager, expense tracker showed a gradual increase in weekly revenue, ending the quarter at approximately $386. Weekly downloads were stable, averaging around 2.8K, with a slight peak in the last week of June at 3K. Weekly active users remained consistent, averaging around 27K, with a peak of 28.5K in the final week of June.
Lastly, BBVA Plan showed stable performance in terms of downloads, averaging around 2.5K weekly. Active users fluctuated slightly but remained steady, averaging around 4K, with a peak of 4.4K in mid-June.
These insights provide a snapshot of the performance trends for the top personal finance apps in Mexico during Q2 2023. For more detailed insights, visit Sensor Tower.